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Specialty Training: Analytics
Join one of our solution experts as we conduct a deep-dive into the CMP's Analytics. The Analytics tool helps you measure the performance of your content. Spend more time analyzing your data and less time gathering and reporting on it to drive real business results. Understand where your highest quality traffic is coming from, optimize your best-converting assets, or identify marketing-influenced revenue.

We will cover:
- Content: quantify content reach and understand which pieces drive the most and best quality traffic.
- Actions: calculate reader interest using our attention time and engagement rate metrics
- ROI: measure the influence your content has on generating new leads and nurturing existing prospects
- And much more!
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